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schools/purdue-krannert

Purdue (Krannert)

Krannert
West Lafayette, West Lafayette (IN), United States · Americas · est. 1962
2 programs: Masters in Business Analytics, Masters in Marketing
AACSB

Programs Offered

Program Rankings

Masters in Business Analytics

$105kavg
employment96%
tuition$48,600
duration1Y

Masters in Finance

$86kavg
employment92%
tuition$50,212
duration11 months

Masters in Marketing

$72kavg
employment92%
tuition$45,111
duration10M or 18M

Student Perspective

Generally positive, with a strong emphasis on practical application and career preparation, but acknowledges the challenges of a large program and potentially limited personalized attention. Students value the strong alumni network and reputation, but may desire more focus on areas like social impact and entrepreneurship.

Career Outcomes

Krannert boasts a strong career placement record, particularly in fields like consulting, supply chain, finance, and general management. The career services are generally well-regarded, offering extensive resources and support for internship and job searches. The school's location in West Lafayette provides access to recruiting opportunities from major companies across various industries. The alumni network is active and helpful, providing valuable connections and mentorship opportunities. While traditionally strong in established industries, Krannert is working to expand its reach into newer sectors and startups.

Culture

Krannert's culture is described as competitive yet collaborative. Students are driven and focused on career advancement, but teamwork is encouraged. The large class size can lead to a more impersonal atmosphere compared to smaller programs. There's a strong emphasis on STEM backgrounds and quantitative skills. Purdue's overall engineering-focused environment influences Krannert, creating a data-driven and analytical mindset.

Pros
  • +Strong career placement rates, especially in consulting, supply chain, and finance.
  • +Excellent reputation and brand recognition, particularly in the Midwest.
  • +Active and helpful alumni network providing career support and connections.
  • +Solid career services with comprehensive resources for job searching and networking.
  • +Focus on quantitative skills and analytical thinking.
Cons
  • -Large class size can lead to a less personalized experience and potentially limited access to faculty.
  • -Location in West Lafayette may be less appealing for students seeking a vibrant urban environment.
  • -Could benefit from greater emphasis on areas like social impact, sustainability, and entrepreneurship.
  • -May be perceived as more traditional in its approach compared to some more innovative business schools.
  • -Strong focus on quantitative skills might not appeal to all students.
source: AI-synthesized student reviews

School Culture

Krannert emphasizes a collaborative and analytical environment. Students are encouraged to develop strong leadership and problem-solving skills, with a focus on applying quantitative methods to business challenges. The school fosters a close-knit community with a strong emphasis on teamwork and practical learning.

Career Services

Krannert's CareerBound program offers comprehensive career services, including career coaching, resume workshops, and mock interviews. The school has strong relationships with leading companies in various industries, facilitating on-campus recruiting and internship opportunities for students.

Campus

The Krannert School of Management is located on Purdue University's main campus in West Lafayette, Indiana. The campus boasts state-of-the-art facilities designed to foster collaboration and innovation, including modern classrooms, study spaces, and technology-rich learning environments.

Notable Alumni

  • -Beth Brooke-Marciniak - Global Vice Chair, Public Policy, Sustainability & Stakeholder Engagement at EY
  • -David Tepper - Founder of Appaloosa Management

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Student Reviews Summary

Students appreciate the program's blend of qualitative and analytical marketing aspects, diverse team collaboration, and practical learning through consulting projects. The school's brand reputation and career fair opportunities are also highlighted as significant positives. | Students appreciate the rigorous, STEM-designated curriculum that blends technical skills with business application. The program is noted for its strong faculty, diverse student body, and experiential learning opportunities that prepare them for the job market.

source: AI summary
vlocal(2026-09-02)