programs/marketing/istanbul-university-school-of-business-qs-masters-in-marketing

Istanbul University School Of Business

Masters in Marketing · Tier III

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Salary & Career

Program Info

duration2 years

formatFull-time

teachingMix of theoretical lectures, case study analysis, and research-based projects

Class Profile

class size30

Rankings

QS rank#122

tierIII

Admissions

GRE

Not accepted

Application Deadlines

Curriculum

Core Courses

Pazarlama Yönetimi (Marketing Management)Pazarlama Teorisi (Marketing Theory)Pazarlama Araştırmaları (Marketing Research)Tüketici Davranışı (Consumer Behavior)Bilimsel Araştırma Teknikleri ve Yayın Etiği (Scientific Research Techniques and Publication Ethics)Seminer (Seminar)

Elective Areas

Brand ManagementGlobal Marketing StrategiesDigital MarketingServices MarketingMarketing Communications

Exchange Programs

WHU – Otto Beisheim School of ManagementESSEC Business SchoolWarsaw School of EconomicsPforzheim University

ADMISSION CALCULATOR

Masters in Marketing

gpa (0-4.0):

gmat (200-800):

work_experience (yrs):

admission_probability:

60%

[target]

[+]gpa: strong

[~]test: average

[~]exp: average

recommendations:

- Seek leadership opportunities in current role

# estimate only. actual decisions consider essays, interviews, etc.

data: Financial Times & QS 2025