programs/marketing/wu-vienna-university-masters-in-marketing

WU Vienna University

Masters in Marketing · Vienna, Vienna, Austria · Tier II

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Salary & Career

avg salary$51,811

employed at 3mo76%

Program Info

duration2Y

tuition$3,160

formatFull-time

teachingMix of case studies, interactive lectures, and real-life projects with corporate partners

Class Profile

class size58

international %47%

Rankings

QS rank#12

tierII

Admissions

GMAT

Required

TOEFL Min

100+

Application Deadlines

Curriculum

Core Courses

Marketing Insights I: Marketing Intelligence and StrategyMarketing Insights II: Understanding Consumers and MarketsMarketing Research MethodsMarketing ManagementAdvanced Marketing ResearchMarketing Performance Management

Elective Areas

Consumer BehaviorDigital MarketingRetail MarketingService MarketingBusiness-to-Business Marketing

Concentrations

Marketing ManagementMarketing InsightsMarketing Communication

Top Recruiters

HenkelL'OréalRed BullProcter & GambleBeiersdorfCoca-Cola HBC

Top Industries

Consumer Goods (FMCG)Advertising & Market ResearchRetailConsulting

Exchange Programs

HEC ParisBocconi UniversityCopenhagen Business SchoolUniversity of St. Gallen

[more from WU Vienna University →]

APPLICATION TIMELINE

# plan your timeline for Masters in Marketing

deadline:

Mar 8, 2027

6 months remaining

progress:0/25 tasks

what_ready:

# reminders:

- Great timing! You have enough time for thorough preparation

TIMELINE BREAKDOWN

[...]GMAT/GRE Preparation

# Study and take standardized test

[upcoming]

Nov 8, 2026 → Dec 8, 2026 (4 weeks)

[...]Document Gathering

# Collect transcripts and credentials

[upcoming]

Dec 8, 2026 → Jan 8, 2027 (4 weeks)

[...]Letters of Recommendation

# Request and follow up on references

[upcoming]

Dec 8, 2026 → Jan 8, 2027 (4 weeks)

[...]Essay Writing

# Draft and refine application essays

[upcoming]

Jan 8, 2027 → Feb 8, 2027 (4 weeks)

[...]Final Review & Submission

# Complete and submit application

[upcoming]

Feb 22, 2027 → Mar 8, 2027 (2 weeks)

# general guide only. check official website for requirements.

ADMISSION CALCULATOR

Masters in Marketing

gpa (0-4.0):

gmat (200-800):

work_experience (yrs):

admission_probability:

60%

[target]

[+]gpa: strong

[~]test: average

[~]exp: average

recommendations:

- Seek leadership opportunities in current role

# estimate only. actual decisions consider essays, interviews, etc.

data: Financial Times & QS 2025